Keep Going is a campaign concept for Nike to empower and support women engaging in physical activity. A line of comfortable activewear clothing, that is specifically designed to provide ease for women and young girls during their period. Staying true to Nike’s values, Keep Going focuses on raising awareness on this delicate issue, through inclusive high quality products. Also, through the Days for Girls organization, the campaign plans to supply sanitary pads to underprivileged communities.

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"Just like the moon, I keep going through phases.”